What can the Performance Planner recommend?
Performance Planner can recommend ideal campaign settings to maximize budget efficiency. Extensions that should be…
Google Ads
Google Display Ads Exam
Google Ads
Google Display Ads Exam
Frank runs a scuba-diving business that offers lessons and sells scuba-diving equipment. Frank wants to engage with users who are researching scuba-diving lessons. Which marketing objective should Frank choose when creating his Display campaign?
Frank should select the "Influence consideration" objective for his Display campaign if his goal is…
Google Ads
Google Display Ads Exam
Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?
To help Ben sell excess inventory, Performance Planner recommends a $9,600 investment to generate 1,600…
Google Ads
Google Display Ads Exam
You choose Influence consideration as your marketing objective and the Similar Audiences targeting option for a Google Display Ad campaign. In Google Display Ad campaigns, what are Similar Audiences built from?
Relevance, control, and results are the three core principles upon which Google Ads was built.…
Google Ads
Google Display Ads Exam
Google Ads was designed to help businesses achieve online success. To accomplish this, Google Ads was built on three core principles. What are these principles?
Google Ads is built on Relevance, Control, and Results—ensuring your ads reach the right people,…
Google Ads
Google Display Ads Exam
Which statement is true about the value of Google Display Ads?
Google Display Ads use advanced automation and smart bidding to connect your message with the…
Google Ads
Google Display Ads Exam
What does Performance Planner automatically do?
Performance Planner automatically forecasts how your current campaigns are expected to perform in the future.Performance…
Google Ads
Google Display Ads Exam
Karen has opened a new business and is using Google Display Ads to build awareness of her new products. How does Google Display Ads targeting help Karen reach her marketing objective?
Google Display Ads targeting helps Karen build awareness of her new product by showing her…
Google Ads
Google Display Ads Exam
What is a key benefit of Display campaigns?
A major advantage of Smart Display campaigns is that they require minimal input from advertisers…
Google Ads
Google Display Ads Exam
Which of the following is not a component of Google Display ads’ value proposition?
Search is not included as a component of the value proposition for Google Display ads.…