If your customer’s business objective is to maximize conversions at a specific target spend, what should their Search Ads 360 bidding strategy be?

They should use the “Maximize conversions with a spend target” bidding strategy to drive as many conversions as possible while adhering to their set budget.

  • Maximize clicks
  • Target impression share
  • Target CPA

Explanation:

Explanation:
In Search Ads 360, the “Maximize conversions with a spend target” strategy is designed for advertisers who want to optimize for the highest number of conversions without exceeding a defined spend limit. This ensures budget control while focusing on performance goals like leads or sales.

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