You want to reach male users who are 35 to 44 years old with your Google video campaign. What audience solution should you use?

Which audience solution should you use to target male users aged 35 to 44 in your Google video campaign?

• Demographic targeting
• Affinity audiences
• Custom intent audiences
• In-market audiences

Explanation

Demographic targeting allows advertisers to reach users based on characteristics such as age, gender, parental status, or household income. By selecting male users aged 35 to 44, you can ensure your Google video campaign delivers your ads to the most relevant audience. This targeting method helps improve engagement and conversion rates by aligning your messaging with the demographics most likely to be interested in your products or services.