Adam’s taking time to learn how machines and humans complement each other. What is something machines do well in the marketing industry?

If Adam is learning how machines and humans work together in marketing, he’ll find that machines excel at performing specific tasks with speed and efficiency.

• Plan strategies on a wide scale.
• Strengthen relationships with clients.
• Set the right campaign budgets.
• Perform specific tasks efficiently.

Explanation:
Machines play a vital role in the marketing industry by excelling at specific, repetitive tasks. They process large volumes of data, automate bid strategies, and deliver personalized ads at scale. With the ability to identify patterns and trends in real time, machines enhance campaign performance through precise and rapid optimizations. By handling operational tasks like data analysis and rule-based automation, they free up marketers to focus on strategy, creativity, and audience engagement. In fact, a 2018 report by the National Institute of Standards noted that machine learning can boost production capacity by up to 20%, highlighting its wide-reaching impact.