When creating a new App campaign, key settings such as budget, language, and location must…
Marketers enhance machine learning performance by contributing their expertise in creativity, strategic planning, and setting…
To effectively steer our Google App campaign, it’s important to set clear boundaries by choosing…
Conversion tracking supplies the essential data that powers the machine learning at the core of…
Machine learning in Google App campaigns benefits both marketers and users by intelligently serving the…
For World News Online’s App campaign, the quality of its Google Play listing is crucial…
Themed ad groups help deliver highly relevant ads to travelers by aligning the messaging with…
When managing an App campaign for OneStop, it’s essential to focus on whether view-through conversions…
A finance company may invest in app promotion to boost app discovery among potential users…
Performance Max campaigns allow advertisers to reach potential customers across all of Google's platforms—like Search,…
