During media planning, what can Reach Planner help with?

During media planning, what can Reach Planner help with?

• Estimate how many people you can reach across YouTube and Google video inventory
• Automatically create video ad content for campaigns
• Set bids and budgets for video campaigns
• Track real-time conversions from video ads

Explanation

Reach Planner is a tool that helps advertisers estimate the potential audience reach across YouTube and Google video inventory during media planning. By using this tool, marketers can understand how many unique users their campaigns could reach, optimize budget allocation, and plan effective media strategies to maximize exposure and engagement. It ensures campaigns are designed efficiently to hit the desired audience at scale.