Loretta is the advertising director for a large meal-kit company. She’s setting up a Google Display Campaign to identify and engage with large audiences in order to extend their market reach. Which statement most accurately describes the reach a Google Display Campaign can provide Loretta?

Loretta is the advertising director for a large meal-kit company. She’s setting up a Google Display Campaign to identify and engage with large audiences in order to extend their market reach. Which statement most accurately describes the reach a Google Display Campaign can provide Loretta?

• It allows her to reach over 90% of local internet users across thousands of apps and websites.
• It allows her to reach over 75% of regional internet users across thousands of apps and websites.
• It allows her to reach over 75% of national internet users across millions of apps and websites.
• It allows her to reach over 90% of global internet users across millions of apps and websites.

Explanation

Google Display campaigns are ideal for advertisers like Loretta who want to broaden their market reach. These campaigns can show ads to over 90% of global internet users across millions of websites, apps, and platforms like Gmail and YouTube. This vast network enables advertisers to find new customers at scale and engage them with visual and rich media ad formats. It’s a powerful way to raise awareness and reach users at different stages of their buying journey.