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Google Ads
Google Video Advertising Exam
You’re planning to run a Google video campaign with an awareness goal, and you want to measure the following: how many people were served your ads and how many times they were each served across devices and formats. In addition to fundamental video metrics such as ‘Video played to’, what measurement solution should you use?
You're planning to run a Google video campaign with an awareness goal, and you want…
Google ads
Google Video Advertising Exam
Why is it a good idea to opt into optimised targeting when creating a video action campaign?
Why is it a good idea to opt into optimised targeting when creating a video…
Google ad
Google Video Advertising Exam
What action should you take when optimising a campaign to drive conversions faster?
What action should you take when optimising a campaign to drive conversions faster? Increase your…
Google ad
Google Video Advertising Exam
What two video ad formats are optimised for engagement and designed to help customers think of you first when they’re looking to buy?
What two video ad formats are optimised for engagement and designed to help customers think…
Google ad
Google Video Advertising Exam
During media planning, what can Reach Planner help with?
During media planning, what can Reach Planner help with? Estimate how many people you can…
Google ad
Google Video Advertising Exam
You work on the marketing team for an eCommerce business and you’re looking to summarise the value of YouTube to the leadership team. How should you summarise the shopping trend to them?
You work on the marketing team for an eCommerce business and you're looking to summarise…
Google ad
Google Video Advertising Exam
Which of the following captures the four reasons creators choose YouTube?
Which of the following captures the four reasons creators choose YouTube? Build an audience, earn…
Google ad
Google Video Advertising Exam
You want to reach people based on their interests using your Google video campaign, but you’re not looking to build or refresh audiences manually. What audience solution should you use?
You want to reach people based on their interests using your Google video campaign, but…
Google ads
Google Video Advertising Exam
You’re planning to run a video action campaign and want to start with lower-funnel audiences and then expand. Which of the following combinations aligns to that approach?
You're planning to run a video action campaign and want to start with lower-funnel audiences…
Google ad
Google Video Advertising Exam
Which of the following accurately summarises the streaming trend that YouTube advertisers should understand?
Which of the following accurately summarises the streaming trend that YouTube advertisers should understand? Viewers…
