Your client’s business is focused on growing online sales, but wants to do so at an efficient cost-per-action. Which of the following optimization strategies can help them achieve this marketing objective?
Select the three best answers.1. Applying a Target CPA bid strategy to campaigns2. Applying a Maximize Clicks…
Mike is interested in using automation to more effectively manage his Google Display campaigns. What’s one automation model that Smart Display campaigns provide?
Automated bidding is the one automation model that Smart Display campaigns provide to Mike, who is…
Colin wants to get the word out about his newest product. He’s planning to create a Google Display campaign with building awareness as his marketing objective. Why would Colin choose “Build awareness” as his marketing objective?
Colin choose “Build awareness” as his marketing objective because He wants to get his newest product…
Which Display Ad format runs in both native and non-native inventory?
Responsive Display Ads runs in both native and non-native inventory. AMPHTML ads Uploaded ads Image ads…
Mary manages Google Search campaigns and would like to extend her reach with Google Display ads. She’s trying to decide whether to create a Standard Display campaign or a Smart Display campaign. Why would Mary choose Standard Display campaigns over Smart Display campaigns?
If Mary wants to extend her reach with Google Display Ads with more control over…
Which statement is true about Responsive Display Ads?
The ads adjust to available screen space when delivered. This statement is true about Responsive…
What two main ad formats can be used in a Google Display ads campaign? Select All Correct Responses
Uploaded Ads and Responsive Display Ad are the two main ad formats that can be used in a…
What’s a characteristic of Responsive Display Ads?
Letting you create ads that serve in all ad slot sizes is the characteristic of Responsive Display…
Why should an advertiser consider using responsive display ads?
An advertiser should consider using responsive display ads because this type of ads are created…
Of the ad formats available on the Google Display network, which one will automatically adjust its presentation to best fit the available space on page?
Of the ad formats available on the Google Display network, Responsive display ads will automatically adjust its…