During media planning, what can Reach Planner help with?
During media planning, Reach Planner helps advertisers forecast reach, impressions, and budget allocation for YouTube…
Google ads
Google Video Advertising Exam
Google ads
Google Video Advertising Exam
You’re running a video action campaign to drive more conversions in a simple and cost-effective way in a single automated campaign, and your goal is to drive online sales. What extension should you add to your campaign?
For a video action campaign focused on driving online sales efficiently, you should add a…
Google ads
Google Video Advertising Exam
You’re planning to run a Google video campaign with an awareness goal, and you want to understand the extent to which your campaign shifts user perception or behaviour. In addition to fundamental video metrics such as ‘Video played to’, which measurement solution should you use?
To run a Google Video campaign with an awareness goal, you should use Brand Lift…
Google Ads
Google Video Advertising Exam
What do Insights Finder and Find My Audience help you do?
What do Insights Finder and Find My Audience help you do? Manage your ad placements…
Google ads
Google Video Advertising Exam
To measure the full value of your action campaigns, what two conversion types should you capture in your reporting?
To measure the full value of your action campaigns, what two conversion types should you…
Google Ads
Google Video Advertising Exam
Which of the following captures how YouTube serves users, creators and advertisers?
Which statement best describes how YouTube serves users, creators, and advertisers? By offering only paid…
Google ads
Google Video Advertising Exam
You’re planning to run a video action campaign. How should you approach your measurement strategy?
How should you set up your measurement strategy when planning a video action campaign? Focus…
Google ads
Google Video Advertising Exam
You work at a marketing agency and your client is looking to understand the short-form content trend. How should you summarise this trend to them?
How can you explain the short-form video content trend to a client for their marketing…
Google ads
Google Video Advertising Exam
You want to reach cooking enthusiasts with your Google video campaign. What audience solution should you use?
Which audience solution should you target if you want to reach people interested in cooking…
Google ads
Google Video Advertising Exam
When making creative for a video action campaign, which best practice should you follow?
What is the recommended best practice when creating video content for a video action campaign?…