What action should you take when optimising a campaign to drive conversions faster?

What action should you take when optimising a campaign to drive conversions faster?

• Increase your budget to accelerate conversions
• Reduce bids to save on costs
• Pause underperforming ad groups immediately
• Switch all campaigns to manual bidding

Explanation

To accelerate conversions, increasing the campaign budget allows Google Ads’ automated systems to gather more data faster and serve ads more frequently to high-potential users. A higher budget provides the system with flexibility to test, learn, and optimize delivery, helping achieve conversion goals more quickly. Simply adjusting bids or pausing ad groups may not increase conversion speed effectively, while automated strategies benefit from sufficient budget allocation.