What are two reasons a marketer might use responsive display ads? Choose two.

What are two reasons a marketer might use responsive display ads? Choose two.

  • Insight: Provides more robust industry data than other ad formats.
  • Improved communication: Respond immediately to any website visitor query with an automated speech system or text.
  • Guidance: Gives instruction to users on how to adjust ad size, appearance, and format to fit a specific ad slot.

Explanation

Responsive display ads are a flexible ad format that adjusts size, format, and appearance to fit a wide range of placements on the Display Network. Marketers use them because they simplify the creative process and increase ad reach by automatically adjusting to different ad sizes and formats. Additionally, they support both dynamic remarketing and static campaigns, allowing more versatility in targeting and messaging.

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