What’s automatically optimized with a Performance max campaign?
With a Performance Max campaign, budget is automatically optimized and distributed across all Google networks.
- Country of sale
- Campaign creation
- Product feed creation
- Budget allocation across networks
Explanation:
Automatically optimizing budget allocation across multiple networks, Performance Max campaigns leverage Google’s Smart Bidding and attribution technology to prioritize auctions most likely to achieve your business goals. This efficiency comes from deep integration with Google AI, which streamlines bidding, budgeting, audience targeting, creative asset delivery, and more.
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