When setting up a new Google App campaign, which three settings must be made at the campaign level?

When launching a new Google App campaign, it’s essential to configure the budget, language, and location settings at the campaign level. These foundational settings guide the campaign’s reach and ensure your ads are shown to the right users in the right regions, using the correct language. Proper configuration at this stage is crucial for effective targeting and campaign performance.

• Ad formats, budget, location
• Ad formats, budget, language
• Ad formats, language, location
• Budget, language, location

Explanation:
When setting up a new App campaign, budget, language, and location are essential campaign-level settings. These foundational parameters shape how and where your ads are delivered:

• Budget determines how much you’re willing to spend, which directly impacts ad delivery and reach.
• Language ensures your ads resonate with users by aligning with their preferred language.
• Location defines the geographic areas where your ads will appear, helping you target the most relevant audience.