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You manage Search campaigns for a law firm that services all of California. Why is location insertion a valuable feature to use?

Location insertion is a valuable feature to use in the search campaigns for a law firm that services all of California. Because It can personalize the headline to their audience’s city within California.

  • It can insert “California” into every headline automatically.
  • It can replace other locations in the campaign’s ad copy to “California.”
  • It can make sure the ad only serves to users in California.
  • It can personalize the headline to their audience’s city within California.

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