You want to increase your exposure for a new product line that you’re launching, so you’re looking to use broad match to reach more consumers. Which three best practices can help you achieve your marketing goal? Select 3 Correct Responses

To increase exposure for a new product line using broad match, follow these best practicesorganize ad groups by a common themeuse AI-powered creative and responsive search ads, and apply brand restrictions for branded campaigns when needed.

  • You can increase your campaign reach by using broad match with manual bidding.
  • You can add broad match keywords for exact match keywords across campaigns.

The correct answers are: You can organize all of your ad groups by a common theme, You can use AI-powered creative and responsive search ads, and You can use brand restrictions for branded campaigns when needed

Those three practices are indeed best practices for using broad match to increase exposure.

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