Your airline customer is using feed data to add structure to their Search Ads 360 campaign templates. Competitive flight prices are a business goal for them, so they want to make sure that’s highlighted in their campaign.What are the pricing options through feeds?

You can include the average price for each route via the feed. This ensures ads display competitive, balanced pricing that aligns with campaign business goals

  • Highest price for each route
  • Lowest price for each route
  • Price options for each route

Explanation:

Search Ads 360 feed data supports the inclusion of the average price per route, enabling the campaign to dynamically populate ads with representative pricing (e.g., flights from JFK to LAX). This highlights competitive pricing while avoiding extremes like highest or lowest fares, aligning well with marketing goals.

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